We could all use a little cheerfulness as we finally say goodbye to 2020, but also something a little dependable, which is why Pantone is releasing not one, but two hues for its 2021 Color of the Year.
First up is yellow, the color reminiscent of sunshine and happiness and after 2020 it’s something we are all looking forward to as we move into the new year.
Pantone has dubbed the yellow hue “Illuminating” sharing, “It’s a bright and cheerful yellow sparkling with vivacity, a warming yellow shade imbued with solar power.”
PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 Illuminating, a marriage of color conveying a message of strength and hopefulness that is both enduring and uplifting.— PANTONE (@pantone) December 9, 2020
Visit https://t.co/Tskl0gMXYB to discover more.#Pantone #pantone2021 pic.twitter.com/utJ0sceAA9
To balance the bright, optimistic yellow, Pantone has also chosen an “Ultimate Gray” as its second 2021 Color of the Year, saying of the choice, “Ultimate Gray is meant to evoke solid and dependable elements, which are everlasting and provide a firm foundation.”
According to People, Pantone predicts “Illuminating” and “Ultimate Gray” will show up in fashion, beauty, home decor and even product packaging over the next year.
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